Franchise Marketing 2008

Franchise Marketing Awards '08

Rewarding excellence in the franchise industry

When: 4th April 2008

Where: Royal Lancaster, Lancaster Gate, London

For the full FMA Review click HERE to download the magazine

ARC Media Associates were very excited to be part of this very successful event for the 3rd year running.
The Franchise Marketing Awards are held in recognition of the industry’s most innovative and effective marketing campaigns for products, services and franchisee recruitment.

The winners of the 2008 Awards were announced at a prestigious dinner at the Royal Lancaster on 4th April 2008. With over 40 franchisor finalists, and over 400 attendees to the awards dinner, the winning entries highlighted the impressive quality and range of marketing in this vibrant industry sector.

The 2008 event was hosted by celebrated comedian Frankie Boyle. As a recognised face on every episode of BBC2’s Mock the Week, in addition to his appearances on 8 out of 10 Cats, They Think It’s All Over and FAQ U, Frankie Boyle is an established name in the world of comedy.

This year ARC Media, again, sponsored the 'Most Creative Exhibition Stand' Award.

Venue: Royal Lancaster,
Lancaster Gate, London

Awards designed and sponsored by Recognition Express

Awards presented by Frankie Boyle (From BBC2’s 'Mock the Week')

Fiona Corallini of ARC Media presents ReactFast with the award for Most Creative Exhibition Stand

THE WINNERS - 2008
Product & Service Awards
	Best Overall Marketing Campaign Cash Converters
	Finalists: Bartercard UK Ltd, Cash Converters, Dial A Hubby, HiQ, MRI Network & Tumble Tots (UK) Ltd
	Best Website HiQ
	Finalists: Cash Converters, Gymboree, HiQ, Jim's Mowing, Lasertech UK Ltd, Myhome International Plc, NBC Bird and Pest Solutions, Prontaprint,Purple Care Franchising Ltd, Signs Express Ltd & YellowTom
	Most Innovative Marketing Campaign MRI Network Worldwide
	Finalists: Bartercard UK Ltd, Dial A Hubby, Lasertech UK Ltd & MRI Network Worldwide
	Best Brand Management Prontaprint
	Finalists: BB's Coffee & Muffins, Cash Converters, HiQ, Lasertech UK Ltd, Myhome International Plc, Pirtek (UK) Ltd, Prontaprint, Signs Express Ltd & Zumo Juice and Smoothie Bars
Franchisee Recruitment Awards
	Best Franchisee Marketing Support Select Group
	Finalists: ChipsAway International, FASTSIGNS, HiQ, Professional Car Cleaning, Prontaprint, Select Group & Ventrolla Limited
	Best International Franchise Expansion Programme Home Instead Senior Care
	Finalists: Home Instead Senior Care , MRI Network Worldwide, Sandler Training, The SUBWAY Chain & Zumo Juice and Smoothie Bars
	Best Recruitment Literature NBC Bird and Pest Solutions Special Commendation: Dream Doors
	Finalists: Cash Converters, Dream Doors Ltd, énergie fitness for women, HiQ, Myhome International Plc, NBC Bird and Pest Solutions, Purple Care Franchising Ltd, Select Group & YellowTom
	Best PR Campaign Tumble Tots (UK) Ltd
	Finalists: Cash Converters, Jim's Mowing, Myhome International Plc, Pirtek (UK) Ltd & Tumble Tots (UK) Ltd
	Best Advertisement Gymboree
	Finalists: Cash Converters, Dream Doors Ltd, Gymboree, NBC Bird and Pest Solutions, PlumbXpress, Sandler Training, Select Group, Signs Express Ltd & Snap-on Tools
	Most Creative Exhibition Stand ReactFast Special Commendation: Goodchilds Estate Agents and Lettings
	Finalists: Goodchilds Estate Agents and Lettings, Myhome International Plc, NBC Bird and Pest Solutions, ReactFast & Thorntons
	Franchise Recruitment Team of the Year Bluebird Care
	Finalists: Bluebird Care, énergie fitness for women, HiQ, Home Instead Senior Care , Myhome International Plc, Revive! & Select Group

Organised and promoted by:			“The franchise industry is one of the most dynamic and fastest growing in the UK, comprising talented and motivated individuals who go to great lengths to promote their business offerings in a highly competitive market. The Franchise Marketing Awards are about giving recognition to the creativity of companies and individuals who gain the attention of the world through innovative marketing.” David Tuck, Franchise Sales Manager of Venture Marketing Group
Commercial Sponsors			"The sponsorship of the Franchise Marketing Awards demonstrates Lloyds TSB's ongoing commitment to the franchise sector. Lloyds TSB is delighted to be supporting this prestigious event which will recognise excellence in franchising." Richard Holden, Head of Franchising, Lloyds TSB
Media Sponsor			"The Daily Mail is delighted to be working in association with the prestigious Franchise Marketing Awards. The Daily Mail is committed to helping the continued growth and development of the franchise industry" Andrew Say, Classified Advertising Manager, Daily Mail
Supported by			"The Franchise Marketing Awards are held in recognition of excellence and innovation within the franchise industry. We are delighted to support these awards, which further raise the public profile of ethical franchising within the UK." Brian Smart, Director General, The British Franchise Association
			"The team at Business Franchise are delighted to be involved with this prestigious event and look forward to providing extensive coverage of all the finalists and winners in each category." Rob McKinlay, Editor, Business Franchise magazine