FT. Oct 1998. Football Boots

All change in the boot room
David Murphy charts the changing face of the football boot

Despite the inflated salaries and outlawed tackles, football today is tougher than ever. And in the desire to win, players at all levels are turning to their football boots for help.
The Australian footballer Craig Johnston is fondly remembered by Liverpool supporters for his committed performances for the team in the 1980s. But he made a wider contribution to the game once his playing career had finished by coming up with the idea of the Predator football boot. Johnston took his idea to the German sports company, Adidas, and after much refinement and testing, the Adidas Predator was launched in 1994.
The Predator boots feature a system of "fins and jets"; rubber patches on the forefoot of the boot which help players both to take the ball under control, and to manipulate it more accurately, applying swerve to shots and giving them extra control when running with the ball.
"It's amazing to think that in the 40 years since the invention of screw-in studs by Adidas in 1954, there had been no significant innovations in football boots to enhance their performance before the arrival of the Predator," says head of public relations for Adidas in the UK, Steve Martin.
In 1996, Adidas refined the Predator with the introduction of the Predator Touch, which featured a new outsole, the bottom of the boot where the studs are housed. The Traxion outsole uses rubber cleats instead of conventional conical studs, to reduce discomfort to the sole of the foot and give the player more grip and stability.
The boots received the best possible endorsement in the first game of the 1996-97 English Premier League season, when Manchester United's David Beckham, wearing a pair of Predators for the first time, scored a memorable goal from the halfway line against Wimbledon.
The concept was further developed this year with the launch of the Predator Accelerator, with refined rubber fins and jets and Adidas's "Feet You Wear" concept, where the foot sits naturally flat within the boot, rather than being angled in a wedge shape, with the heel higher than the toe.
While Adidas says that its Traxion outsole is designed purely to increase player comfort and improve performance, the British sportswear company, Umbro, believes that the Spin-Rotation-Grip (Spin-R-G) outsole on its new Velocita football boot can also help reduce the number of rotation injuries caused to knees and ankles.
The shape and positioning of the cleats on the outsole allows the foot carrying the player's weight to pivot when the body twists, either voluntarily or as a result of impact from another player.
In addition, the cleats present a greater base area, reducing pressure on the sole of the foot.
"Lots of injuries are caused by the foot locking in the turf" says Umbro UK public relations manager, Glen Littlewood. "The design and shape of the studs on the Velocita is such that this won't happen. In addition, the outsole flexes with the foot so that the player can pivot and push away much more easily."
At the German sports goods manufacturer, Puma, the company has borrowed "Puma Cell" technology, originally developed for its running shoes, to improve the comfort and performance of its football boots.
Puma's Cellerator GCI (Ground Control Injection) boot uses a hexagonal arrangement of polyurethane elastomer cells in the outsole, which makes the Cellerator the first football boot to incorporate cushioning technology without creating a midsole.
The Cellerator GCI boot also features Puma's "Ground Control" outsole, with rubber cleats instead of conventional moulded studs, while the uppers are formed from Pittards 2000 leather, which, Puma claims, retains much less water and is easier to maintain than traditional kangaroo leather.
Puma Footwear business development manager, Mike Routledge, believes outsoles like the one used on the Cellerator GCI and other boots in the "Ground Control" range are gradually catching on.
"The longer you can play in moulded studs, the better it is for you" he says. "The cleats on the Ground Control outsole are shaped in such a way that they are quick to go in to the ground and easy to retract. They are good for turning but they don't overgrip and lock in the turf. Players who want to play longer at the highest level will play in moulded studs for as long as possible and this type of outsole is becoming increasingly accepted in the game."
But are these new-fangled studs just a manufacturers' fad, like the multicoloured boots players have taken to wearing, or can they really reduce the chances of sustaining a serious injury? Eamonn Salmon, a chartered physiotherapist with Manchester City for four years when the club were in the Premier League, and who now has his own practice in Barrowford, Lancashire, believes they might.
"The boot manufacturers face a constant battle between the functionality of the boot and the desire to avoid injuries" he says. "But when a stud or a spike fixes firmly into the ground, weight is brought to bear on it and then you twist suddenly, that's what causes all the damage to knees and ankles. If the foot is less firmly fixed and can move with the rest of the leg, the chances of suffering an injury should be reduced."
Whether a pair of Umbro Velocitas, Puma Cellerators or Adidas Predators will help a pub team striker score goals like Michael Owen, however, remains as yet unproven.